How RBS sharpened customer-facing communication for 70 retail banking managers

A programme for regional and local managers across the RBS and NatWest retail banking network, focused on the moments where commercial conversations are won or lost.

At a glance

Managers coached

70

Regional and local managers across the network

Personal feedback

1:1

For every delegate, anchored in real customer scenarios

Frameworks applied

5

P.R.E.P, S.T.A.N.C.E, C.L.E.A.R, E.A.R and S.T.O.R.Y

The challenge

Regional and local managers are the face of the bank in their communities, expected to win and keep customers in a market where every interaction counts.

Under pressure, value propositions were over-explained, put across inconsistently and delivered without the confidence the role needs. The result was weaker conversations, fewer commitments and slower momentum.

What we delivered

A programme designed for customer-facing leaders. Managers learned frameworks to communicate under pressure, speak on the spot, structure their value proposition clearly and carry the credibility expected of a senior banking professional.

Every drill came straight from their day-to-day customer conversations.

When the conversation is the product, every manager needs to know how to lead it with clarity, confidence and commercial intent.

Want this for your team?

Or just email us at hello@leadershipcommunicationgroup.com. Tell us who your team is, what they present and where it isn’t landing, and we’ll reply with an honest view.