How one workshop at a global biopharmaceutical company led to three more

A half-day communication and presentation workshop for a UK medical team. Within three months, the company had booked further work across two teams.

At a glance

Starting point

Half-day

Workshop for around 20 people from the UK medical team, at a summer offsite

Repeat business

3

Further engagements booked within three months, across two teams

One-to-one

10

Face-to-face coaching sessions booked for a medical team leader

The challenge

The medical team’s work is detailed and technical. The people who need to act on it often don’t share that background, and rarely have much time. The team wanted their work to land first time with leaders and colleagues across the business.

What we delivered

A half-day workshop at the team’s offsite, built on our proprietary frameworks for shaping a message around what the audience needs. Every idea was practised straight away with direct feedback, so people left using it rather than just knowing it. Frederick also shared his own path from nervous first-time presenter to keynote speaker.

Since the workshop, the Head of Regulatory Affairs has booked a session for the UK and Ireland team, a medical team leader has started one-to-one coaching, and a leadership team programme begins in December.

Want this for your team?

Or just email us at hello@leadershipcommunicationgroup.com. Tell us who your team is, what they present and where it isn’t landing, and we’ll reply with an honest view.